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Journal

What Is a Haori? The Traditional Japanese Jacket Explained

What Is a Haori? The Traditional Japanese Jacket Explained

What is a haori? Discover the history, construction and meaning of the traditional Japanese jacket, how it differs from a kimono, and how SUSUMU AI translates its principles into contemporary design.

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Japanese Clothing Brand: How to Recognise Authenticity and Substance

Japanese Clothing Brand: How to Recognise Authenticity and Substance

Looking for a Japanese clothing brand? Learn how to recognise substance through heritage, cultural precision, Japanese fabrics, design language and transparent production.

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Personal Styling in Berlin: When Advice Truly Helps

Personal Styling in Berlin: When Advice Truly Helps

When personal styling brings clarity to fit, fabric, important occasions and a wardrobe that no longer reflects your life.

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Japanese Fashion from Berlin: Between Fabric, Presence and Atelier

Japanese Fashion from Berlin: Between Fabric, Presence and Atelier

What Japanese-inspired fashion means — and how SUSUMU AI translates this aesthetic into contemporary clothing made in Berlin.

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