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New product
RED ASANOHA BLOUSE
Inspired by Japan’s traditional hemp leaf pattern — a symbol of strength and growth.
Handmade in Berlin from Kyoto-printed fabric.
Our aim is to create elegant, timeless, and functional pieces that honor craftsmanship and endure beyond seasons.
OUR FABRICSLimited fabric
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This fabric won’t return — last pieces now available.
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進愛 - SUSUMU AI - CONTINUOUS LOVE -
Fabric made in Japan - Garment Made in Germany
Artisan Crafted
THREADS OF CONTINUOUS LOVE
SUSUMU AI Women
Real women. Real stories. Real craftsmanship.
The Design
Alisa’s design philosophy defines SUSUMU AI: garments that merge heritage and innovation, where every line, fabric, and detail embodies timeless elegance and refined craftsmanship.
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Our commitments
From the very beginning, responsibility has been at the heart of SUSUMU AI — towards our customers, our craft, and the environment. Every step, from design to distribution, is approached with intention and care, creating pieces that are timeless, meticulously handcrafted, and made to last.
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Founded by siblings Alisa and Keiko, inspired by their grandfather Susumu — whose name means ‘to continue’.
‘Ai’ stands for love — the foundation of everything we create.
Each garment continues this thread of care, clarity, and timeless beauty.
Recognized for sustainable design and timeless craftsmanship
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